Projects
Facebook ad campaigns, SEO results, email and social media campaigns, and websites I've delivered for brands in solar, healthcare, wellness, consumer products and services across India, the UAE and Singapore.
Facebook AdsGoogle AdsProduct launchSEO resultsEmail marketingSocial mediaWeb design
Facebook Ads
Facebook and Meta Ads campaigns.
Awareness and lead generation campaigns planned around reach, lead quality and cost per lead.
Previous roles
2021 – 2025
Lead generation with Meta Ads and landing pages
Ran Meta Ads with landing pages built to convert, for solar, wellness and service brands, then followed up every lead through email and WhatsApp.
Meta Ads
Lead generation
Landing pages
₹57–₹79
cost per website lead · 4,924 on-Facebook leads
Straight from Meta Ads Manager
Real account screenshots with campaign names blurred. Click any image to view it full size.
Traffic & sales · 732 campaigns · 81.7M+ reach · 237M+ impressions
On-Facebook lead ads · 4,924 leads · 9.2M+ reach
Website lead generation · 90 campaigns · 4.5M+ reach · ₹57–₹79 per lead
E-commerce sales · 26 campaigns · 1.6M reach · 292 website purchases
Awareness & messaging · 113 campaigns · 16.7M+ reach
Lead generation · 27 campaigns · 1.65M+ reach
Google Ads
Google Ads across search, display and video.
Campaigns built around conversions and cost per click, tracked end to end in Google Ads.
Agency clients · 13 campaigns
Google Ads that drive clicks and conversions
Planned and ran Display, Video and Search campaigns with Maximize conversions, Maximize clicks and Target CPM / CPV bidding.
Google Ads
Display
Video
Search
904 conversions
35,513 clicks · 4.42% CTR · ₹2.45 avg. CPC · 804K+ impressions
Google Ads · 13 campaigns · ₹87K spend · 1.33% conversion rate
Product launch
Launching Power & Sun's new inverter and battery range.
Sold through existing customers, email, WhatsApp, SEO and educational webinars, without paid ads.
Power & Sun
Product launch
Launching a new inverter and battery range
Introduced the new Ultimatte, Mastter, Tusk and Bison series to existing customers through email, WhatsApp and SEO, and ran educational webinars for installers and buyers. No paid ads.
Email
WhatsApp
SEO
Webinars
4 new series
Ultimatte · Mastter · Tusk · Bison
Power & Sun · du project
Abu Dhabi, UAE
Bison battery storage, delivered and live
A new energy storage installation in Abu Dhabi featuring Bison Series batteries, with battery supply and commissioning support by Power & Sun.
Bison Series
Energy storage
LiFePO4
224 kWh
Bison Series battery storage
SEO results
SEO that brings in leads, not just rankings.
Technical audits, keyword research, on-page work and link building, tracked in Search Console and GA4.
Previous roles
2021 – 2025
SEO that moved the numbers
Grew organic visibility through technical audits, keyword research and link building for multiple client websites, with weekly ranking reports.
Technical SEO
Keyword research
Link building
Weekly
ranking reports for every client site
Power & Sun
2025 – now
Organic growth across three country websites
SEO and brand content across powernsun.com, .in and .co.za that turn visitors into qualified B2B solar leads, without relying on paid spend.
SEO
Content
GA4
15–20 / day
qualified organic leads · 1.91K clicks · 116K impressions in 28 days
Straight from Search Console and GA4
Real screenshots from powernsun.com. Click any image to view it full size.
Search Console · 1.91K clicks · 116K impressions · avg. position 13.2 · last 28 days
Search Console · 15.8K impressions in Google's generative AI features · last 28 days
GA4 · 6,453 users · 1,839 from organic search · 96.95% engagement rate · last 30 days
GA4 · daily users by channel · organic search is the largest source after direct
GA4 snapshot · 6K active users · 5.8K new users · last 28 days
Power & Sun · last 28 days
The numbers at a glance
1.91K
organic clicks from Google Search
116K
search impressions · 15.8K in AI results
111
users arriving from AI assistants
Email marketing
Email campaigns that reach the inbox and get opened.
Weekly stock updates and product launch emails for Power & Sun distributors and installers, built and sent in Zoho Campaigns.
Straight from Zoho Campaigns
Recent sent campaigns with delivery, open and click rates.
Oct 2026 · 98–99% delivered · up to 11.3% opened · up to 0.8% clicked
Sep 2026 · stock update series · 97–99% delivered · 10–11% opened
Straight from Meta Business Suite
Facebook and Instagram insights for this year. Click any image to view it full size.
Facebook · 31.2K views · 9.1K viewers
Facebook · 7.5K page visits · 327 new follows, up 49.3%
Instagram · 31.5K views, up 16.8% · 4K reach
Instagram · 505 interactions, up 98.8% · 480 new follows, up 336.4%
Web design
Websites designed to rank and convert.
Mostly built on WordPress, with SEO foundations, fast load times and clear enquiry paths.
Solar manufacturing · Surat, India
Pahal Solar
Site for a large-scale solar PV module manufacturer.
Solar EPC · Maharashtra, India
Infisol Energy
Solar installer serving homes, businesses and utility-scale projects.
Solar EPC · Aurangabad, India
Bades Solar
Residential, commercial and industrial solar installations across Maharashtra.
Home appliances · Dubai, UAE
Hoomi
Product showcase for a home appliance brand.
Yoga & wellness · Singapore
Balance2Bliss
Programme and booking site for a yoga and wellness studio.
Incense products · Dehradun, India
Bhavna Dev Bhoomi
Online store for incense made from recycled temple flowers.
Fertility clinic · Bangalore, India
Janisthaa IVF
Site for a multi-location fertility clinic offering IVF, IUI and ICSI treatments.
Solar energy · India
Orb Energy
Rooftop and ground-mounted solar plus battery storage for homes and businesses.
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Social media
Organic social that keeps the brand in front of buyers.
Facebook and Instagram content for Power & Sun, tracked in Meta Business Suite. Figures are for 1 Jan to 8 Oct 2026.